Here is a selection of our latest press releases. For media inquiries please contact Libby Butler-Gluck at email@example.com or call (213) 925-9690.
March 30, 2020
Fort Worth, TX - (March 30, 2020) Madelinetosh, a producer of hand-dyed luxury yarn springs forward with the announcement of two influencer Knit-A-Long (KAL) collaborations, the launch of the ‘LYS Exclusive Color Palette’, a mini-collection of spring-inspired colored yarns, and a how-to-finger knit kit (free for the first 100 households) for the kids. In the wake of the COVID-19 disruption, Madelinetosh has quickly pivoted its business strategy to comfort and support customers and LYS (Local Yarn Shop) partners.
Laura Zander, CEO of Madelinetosh adds, “We pretty much have been brought to our knees with the situation at hand. It’s been a rough couple of weeks but we will continue to dye yarn, collaborate with our friends and support the LYS community the best we can. We are truly in this together and we will continue to do what we can to bring a little happiness to our maker community”
|GG modeling the GG Loves Orange Poncho||Louis Boria of Brooklyn Boy Knits|
There’s a whole lot of love, orange love, with the recent collaboration and launch of “GG Loves Orange” yarn with Gaye Glasspie, aka GGMadeIt, knit influencer and everyone’s knit BFF. Dyed up in Tosh Vintage, it’s the perfect pop of sunny orange, worsted weight, 100% superwash merino. It only takes four skeins to knit up the Orange Love Poncho, a chic multi-wear poncho with simple cables and bobbles designed by Amy Gunderson. Coming off a successful soft launch at STITCHES West last month, GG kicked off her first-ever #GGOrangeLoveKal and will continue to host tutorials and meet-ups on ‘GGMadeIt’ Instagram and Youtube.
Kicking off on April 25th, Louis Boria, aka Brooklyn Boy Knits will host a Birthday Party (his birthday is April 26th) Knit-A-Long of his own design, the Massallo Shawl. This beginner knit uses six shades of Tosh DK, featuring a simple repeating slip-stitch and stripe pattern. Louis will host a cast-on party on
April 25th on You-Tube and will be checking in via his social media platforms to keep the engagement alive.
To give LYS a little boost of yarn, Madelinetosh has dyed up a collection of the prettiest hand dyed Spring colors in MT HOME, a soft chunky 100% superwash merino. The four yarn collection of fresh greens, yellows and grey/blues will be available at select LYS across the country. A small selection of crochet patterns by Toni at TLCrafts to complement these gorgeous yarns.
To round out March offerings, a little something for the kids. Madelinetosh is offering an adorable how to finger knit kit. The kit comes with one mystery color skein in chunky MT HOME yarn, two finger knit patterns by Vickie Howell, author of Finger Knitting Fun and How to Finger Knit tutorial by Vickie Howell.
GG Loves Orange yarn and Brooklyn Boy Massalo Shawl Kits are available at www.Madelinetosh.com and www.JimmyBeansWool.com
Orange Love Poncho and Massallo Shawl is available at www.Ravelry.com
Fingerknit Kits, Patterns and Video Tutorial by Vickie Howell is available at www.Madelinetosh.com
|Snuggly Snakes Finger Knitting Pattern
by Vickie Howell
|LYS Exclusive Color Palette|
February 29, 2020
Fort Worth, TX - (February 28, 2020) Today, Madelinetosh, a producer of hand-dyed luxury yarn, announced they will be donating funds to the Beans for Brains Scholarship Fund, a merit-based scholarship program for artistic students pursuing or already in the process of attending post-secondary education. Established in 2009, the scholarship program was created to help aspiring knitters, makers, and students attend college or university and to date has awarded over $50k in scholarship funds.
Madelinetosh has dyed up an exclusive ‘Beans for Brains’ color in Farm Twist DK, a cream base yarn, sprinkled with neon sherbet pops of color. A complimentary sassy beret pattern designed by Amy Gunderson will come with purchase of yarn with 25% proceeds going back to the Beans for Brains scholarship fund.
CEO of Madelinetosh, Laura Zander explains, ”It brings me a lot of joy to be able to support initiatives like this. For me, it’s personal. I was able to go to college because of scholarship programs. I will do whatever I can do to support knitters, makers in our community further their education.”
Six students will receive a total of $15,000 in scholarship funds for the 2020-2021 school year. Beans for Brains recognizes students for a variety of characteristics and criteria such as GPA, community service, proj- ect knowledge, financial need, and more while uplifting their creativity through the fiber arts.
Madelinetosh “Beans for Brains” yarn and pattern is available in Farm Twist, $29.50 per skein at www.made- linetosh.com and $28.50 at www.jimmybeanswool.com and Amy Gunderson’s Beans for Brains beret pat- tern is available for purchase for $5 at www.Ravelry.com
For questions email firstname.lastname@example.org
February 21, 2020
Fort Worth, TX - (February 21, 2020) Madelinetosh yarn superfans are going nuts over the latest announcement. Today, Madelinetosh, unveiled its own branded squirrel icon on their website that will alert their retailers and customers that a new special edition of yarns is about to drop. These monthly limited edition yarn collections will be inspired by a unique theme and will be available in a variety of colors and weights. Their debut collection, ‘Sporks Out’, will include three custom colors and possibly a shawl pattern, it’s anyone’s guess.
Laura Zander, Chief Knitter of Madelinetosh explains,” Squirrels are actually quite complex characters. They are adaptable, ready for change and can make anything happen at any given minute, much like our team here at Madelinetosh. These collections are a true team collaboration, where we all get to toss ideas into a (dye) pot and get creative. One thing is certain, color will be the main inspiration.”
The first trio of colors, ‘Inspector’, “Caregiver’, and ‘Patriarch’ will satisfy any color cravings. Each color will be dyed in Madelinetosh favorites, Tosh Merino Light, a fingering weight, 100% Superwash Merino Wool and Farm Twist, a DK weight, 100% Superwash Merino Wool.
We cannot tell a lie, the ‘Caregiver’ is a perfect swirl of intriguing pink, brown, and yellow. $28.50.
No mystery here, the ‘Inspector’ color explosion of greens, yellows, and browns is guilty as charged. $28.50.
Was it murder or suicide? It’s no accident that ‘Patriarch’ red is bloody gorgeous. $28.50.
Sporks Out Collection will be available starting February 20-24, at consumer show, STITCHES West, yarn stores
February 7, 2020
Beans for Brains Scholarship is Back!
Reno, NV – (February 7, 2020) Jimmy Beans Wool, a market-leading retailer of yarn and accessories for knitters and makers, is pleased to announce the relaunch of their scholarship program, Beans for Brains. Six students will receive a total of $15,000 in scholarship funds for the 2020-2021 school year. Established in 2009, the scholarship program was created to help aspiring knitters, makers, and students attend college or university and to date has awarded over $50k in scholarship funds. Beans for Brains recognizes students for a variety of characteristics and criteria such as GPA, community service, project knowledge, financial need, and more while uplifting their creativity through the fiber arts!
“This is about supporting the next generation of makers in one of the most important chapters of their lives. Currently, the average tuition for in-state is $25k and out-of-state is $40k and not exactly an affordable reality for many students. I was so fortunate to receive scholarships to finance my college education and without it, I wouldn’t have been able to afford it. We are so excited we will be able to hand out six scholarships this year,” says Laura Zander, Co-Founder of Jimmy Beans.
Emma Coates, recipient of a Beans for Brains scholarship shared, ”Finding the Beans for Brains Scholarship was a game-changer for me at the end of high school. It felt like it was made exactly for me at a time when it seemed like I was the only teenager in the world that was making stuff with yarn.
“The Beans for Brains scholarship helped me realize that a career in the textile arts was exactly what I wanted and that it was something that I could actually attain. In early 2019, after years of ideas and planning, I launched my brand of hand-dyed yarns and handmade textiles, Coates & Co. Fiber. I continue to be thankful for the help that the Beans for Brains Scholarship gave me as I was starting out,” Coates continued.
Beans for Brains will continue the tradition of recognizing the achievements of makers from all of the country by awarding one student from each of the four U.S Regions, one student from Reno, Nevada, the hometown of Jimmy Beans retail store and warehouse and a community service scholarship award.
Jimmy Beans, Knitters Pride, Vogue Knitting, STITCHES Events, Madelinetosh and Shibui will sponsor the six award categories and winners will be announced in June 2020. Applications are open to students who have a 3.0 GPA and knit, crochet or weave with consideration going to those who have financial needs. Students will be able to apply online from April 1-April 30, 2020.
For questions email email@example.com
January 9, 2020
Madelinetosh Pledges Funds for Australian Fire Relief Efforts
Fort Worth, TX - (January 9, 2020) Madelinetosh, a producer of hand-dyed luxury yarn, announced they will be donating funds to Wildlife Rescue South Coast (www.wildlife- rescue.org.au), an experienced wildlife rescue group in South East NSW, which has been operating since the late 1980s. Wildlife Rescue South Coast’s primary aim is to rescue and rehabilitate injured and orphaned native wildlife to eventually release them back to the wild.
To kick off the relief efforts, Madelinetosh will donate 25% of sales from their “To Australia, With Love” yarn, in bold blue, green and brown colors of planet Earth. This limited color is available in Tosh Merino Light, a superwash merino fingering weight, and Pashmina, a sport weight in superwash merino, silk, and cashmere and is a perfect match with Melanie Berg’s “Caress My Soul” shawl pattern with 50% of her sales going to her charities of choice, New South Wales Rural Fire Service and the Victorian Country Fire Authorities.
“The news and imagery of the devastation in Australia is shocking and heartbreaking. It is about doing something, anything we can...now. Our friend, Melanie Berg didn’t hesitate for one second to donate proceeds from one of her patterns to help. I am so grateful for our giving maker community. There are so many organizations out there that need help, I wish we could support them all.” says Laura Zander, CEO of Madelinetosh.
Madelinetosh “To Australia, With Love” yarn is available in Tosh Merino Light, $28.50 per skein and in Pashmina $37 per skein at www.madelinetosh.com. Melanie Berg’s Caress My Soul pattern is available for purchase on at www.Ravelry.com with proceeds going to her selected charities until January 19th.
For more information on these organizations go to: